[T388.Ebook] PDF Ebook International Marketing Strategy., by Isobel Doole

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"International Marketing Strategy" has been developed to help the reader learn, understand and practice a number of elements of the international marketing strategy process. The process involves the analysis of a situation, development of a strategy against a background of a number of strategic options and the implementation of the chosen option. This edition will continue to provide a framework, within the parts and chapter structure, in which to understand and evaluate the factors that should be taken into account.

• Sales Rank: #713779 in Books
• Published on: 2012-01-01
• Original language: English
• Number of items: 1
• Dimensions: .0" h x .0" w x .0" l, .0 pounds
• Binding: Paperback
• 480 pages

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1 of 1 people found the following review helpful.
Five Stars
By Sandmano4
arrived exactly as advertised

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[M147.Ebook] PDF Ebook The United States and Mexico (The United States in the World: Foreign Perspectives), by Josefina Zoraida Vazquez, Lorenzo Meyer

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Josefina Zoraida Vazquez and Lorenzo Meyer recreate, from a distinctly Mexican perspective, the dramatic story of how one country's politics, economy, and culture have been influenced by its neighbor. Throughout, the authors emphasize the predominance of the United States, the defensive position of Mexico, and the impact of the United States on internal Mexican developments.

• Sales Rank: #1113412 in Books
• Published on: 1987-03-15
• Released on: 1987-03-15
• Original language: English
• Number of items: 1
• Dimensions: 9.00" h x .70" w x 6.00" l, .60 pounds
• Binding: Paperback
• 236 pages

From the Back Cover
Josefina Zoraida Vazquez and Lorenzo Meyer recreate, from a distinctly Mexican perspective, the dramatic story of how one country's politics, economy, and culture have been influenced by its neighbor. Throughout, the authors emphasize the predominance of the United States, the defensive position of Mexico, and the impact of the United States on internal Mexican developments.

Most helpful customer reviews

5 of 15 people found the following review helpful.
Bias and Hyperbole
By Carlos Mejia
If you're looking for a concise overview of U.S.-Mexican relations (from the 16th Century to 1985) from the Mexican point of view, look no further. "The United States and Mexico," part of the "United States and the World: Foreign Perspectives" series, concentrates like a laser beam on Mexican motives and interests. In addition, aside from a score of typos and a badly composed section on the Mexican War, the book is exceptionally well-written.
However, if you're in the market for an accurate, balanced history of U.S.-Mexican relations, keep looking. "The United States and Mexico" will squander your trust and time with exaggerations, falsehoods, unsupported generalizations, and flagrant errors of judgment.

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[N458.Ebook] Free PDF Mao: A Biography, by Ross Terrill

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The most comprehensive and authoritative biography of the man who shaped modern-day China--by one of the world's most experienced China watchers. Indispensable to understanding the inseparable relationship between Mao and events in China over the last half century.--Chicago Sun-Times.

• Sales Rank: #15186074 in Books
• Published on: 1980-09-09
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 481 pages

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1 of 1 people found the following review helpful.
Brian Wayne Wells, Esquire, reviews "Mao" by R. Terrill
By A Customer
Ross Terrill's book, "Mao: A Biography" was originally published in 1981. As such it was able one of the first biographies of the complete life of Mao tse-Tung, the great Chinese revolutionary who died in 1976.
Collected in its 430+ pages is a pretty balanced and accurate story of the life of Mao. Additionally, Terrill's writing style is such that a reader is able to enjoy the book without any previous knowlege of the history of China.

11 of 18 people found the following review helpful.
Good but dense
By Elisabeth W. Movius
I ploughed into Terrill's Mao biography with great eagerness, as his account of Jiang Qing, Mao's notorious wife, is one of the best China biographies around.
I was disappointed. Disclaimer, I didn't even finish it. Perhaps Mao is a more complicated subject, but the historical discourse, Communist theoretical deconstruction, etc, just bogged me down. I only got as far as the Xian incident before having to return the book.
Of the parts I read, though, the account of Mao's youth was compelling, and I suspect later periods of Cultural Revolution and Zhongnanhai power struggles would also prove so.
Mao is, of course, a figure of history hard to capture as a human being. Terrill does a good job of dissecting the motivations of the man behind the myth, although such exercises cannot rise about conjecture. This book is worth reading, but not casually: it is highly academic, and requires the commitment of a weight loss program. Stick with it, you'll probably be rewarded.

11 of 18 people found the following review helpful.
A History of the Mao era.
By Miriam
After reading Wild Swans I wanted to find out a bit more about China in the time of Mao, so I read this book about him. It's really good, in that I found it quite objective. In a way I found myself respecting his original beliefs, but he was hopeless at putting anything into practice. I only gave the book 4 stars, because at times it's difficult reading.

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[J135.Ebook] Download Fuller's earth: A history of calcium montmorillonite (Mineralogical Society occasional publication), by Robert H. S Robertson

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• Sales Rank: #5209914 in Books
• Published on: 1986
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 421 pages

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Will be shipped from US. Brand new copy.

• Sales Rank: #15894989 in Books
• Published on: 2003
• Binding: Paperback

Most helpful customer reviews

0 of 0 people found the following review helpful.
Great book for class!
By Rocky
Arrived as described, absolutely loved this edition

2 of 3 people found the following review helpful.
excellent book
By John Roberts
If you're looking at challenging yourself for your art this is a great book. It's short sweet and to the point but at the same time makes you think about what you're creating. This is a definite must have for any aspiring artist.

0 of 0 people found the following review helpful.
I’d like to share a few of my own thoughts
By Glenn Russell
Contemporary British philosopher Nigel Warburton, host of the podcast series “Philosophy Bites” asks us to consider if the live peacock Belgian artist Francis Al�s recently sent to the Venice Biennale to be entered as a work of art is, in fact, a true work of art. Curiously, this is the same question my philosophy instructor asked our class nearly fifty years ago when he showed us a slide of Alpha-Pi by Morris Lewis, a white canvas with wavy lines of color painted on the bottom left and bottom right. In other words, different work, same question.

In an attempt to address this question, “What is art?” Warburton has written his engaging little book, approaching this philosophic conundrum from four specific theoretical angles: 1) Clive Bell’s significant form, that is, the work’s line, shape and color possessing the power to produce an aesthetic emotion in the viewer, 2) R.G.Collingwood’s theory of emotional expression and clarity of feeling needed in the process of artistic creation, 3) Ludwig Wittgenstein’s focus on the concept of ‘family resemblance’ along with an overview of the nature of language, 4) the ‘Institutional Theory’ developed by George Dickie, shifting attention from the work itself to the context of how the work is exhibited by museums and galleries and how it is appreciated by an audience. As by way of a wrap-up, in the fifth and final section of his little book, Nigel himself steps forward to share his views on the art question. I wouldn’t want to restate the various facets of his position but let me mention one thing he does say: we should move away from general rules and hone our attention back to the individual works themselves.

After reading Nigel’s book and giving the art question some reflection, I’d like to share a few of my own thoughts. This art question revolves around the visual arts, particularly painting and sculpture. The other arts, such as theater, dance and music do not face this question in quite the same way. Why is that? I suspect it has to do with recognized quality of performers and performances, for example, when we see or listen the best of the best – Royal Shakespeare Company, Imperial Russian Ballet, Philadelphia Orchestra, Cirque de Soleil, Pilobolus Dance -- we know we are in the presence of great art.

So, my modest view, this is what the visual arts needs in our brave new 21st century world: a breakthrough, that is, an artist or artists creating great art, so great, similar to the above examples of theater and dance, there would be no question as to its greatness. Of course, I don’t have a clue respecting the form such breakthrough art would take, nor do I think such art would sufficiently answer the question ‘What is art’ but by such a breakthrough I strongly suspect the public perception of the visual arts would be enormously enhanced.

Anyway, back on the book. Here is a passage I find especially probing, “What you know and believe affects what you see. Your expectations and knowledge don’t just help you to understand and interpret what you see, they in part help you to construct and categorize what you see.” The example offered is Van Gogh’s painting of crows flying over a cornfield. We look at the painting a first time. Then, we are told this is the last painting Van Gogh painted before killing himself. We take a second look. All of a sudden the crows appear ominous and threatening. I think this examples underscores how art can be a transforming – the more we open ourselves to multiple viewings, open ourselves to exploring the cultural and historical context of a work along with the artist’s development, the more we can grow in our understanding of that specific art form and also grow in our overall artistic sensitivity and aesthetic delicacy of taste. Am I overdoing it with all the sensitivity and delicacy? Reading Nigel Warburton’s little book will undoubtedly help you formulate an opinion. Highly recommended.

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[J920.Ebook] Download PDF Systematic Methods of Chemical Process Design, by Lorenz T. Biegler, Ignacio E. Grossmann, Arthur W. Westerberg

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Brings together all the information engineers and researchers need to develop efficient, cost-effective chemical production processes. The book presents a systematic approach to chemical process design, covering both continuous and batch processes. Starting with the basics, the book then moves on to advanced topics. Among the topics covered are: flowsheet synthesis, mass and energy balances, equipment sizing and costing, economic evaluation, process simulation and optimization. The book also covers specific chemical processes such as distillation systems, reactor networks, separation, and heat exchange networks. It shows how to build more flexible processes, including multiproduct batch processes. Any researcher or practicing engineer involved in designing chemical processes.

• Sales Rank: #878909 in Books
• Published on: 1997-04-06
• Original language: English
• Number of items: 1
• Dimensions: 9.20" h x 1.70" w x 6.90" l, 3.06 pounds
• Binding: Paperback
• 796 pages

From the Publisher
The book presents a systematic approach to design, starting from an elementary treatment that is suitable for the undergraduate level, working toward advanced topics prepared for graduate level courses. This edition provides a comprehensive and modern treatment to process design of continuous and batch processes.

From the Back Cover

49242-1

The scientific approach to process design.

Over the last 20 years, fundamental design concepts and advanced computer modeling have revolutionized process design for chemical engineering. Team work and creative problem solving are still the building blocks of successful design, but new design concepts and novel mathematical programming models based on computer-based tools have taken out much of the guesswork. This book presents the new revolutionary knowledge, taking a systematic approach to design at all levels.

A Solutions Manual is available; ISBN: 0-13-272337-9.

Systematic Methods of Chemical Process Design is a textbook for undergraduate and graduate design courses. The book presents a step-by-step approach for learning the techniques for synthesizing and analyzing process flowsheets. The major items involved in the design process are mirrored in the book's main sections:

• Strategies for preliminary process analysis and evaluation
• Advanced analysis using rigorous models
• Basic concepts in process synthesis
• Optimization models for process synthesis and design
• Appendices for reference and review.

Developed and refined in several courses at Carnegie Mellon, preliminary versions of the book have also been tested in Argentina, Brazil, England, Korea, Norway, and Slovenia. Exercises at the end of each chapter make it suitable for teaching both undergraduate and graduate courses, or for the working professional who wants to keep up with current methods.

About the Author

LORENZ T. BIEGLER is the Bayer Professor of Chemical Engineering at Carnegie Mellon University. A graduate from Illinois Institute of Technology, he holds a Ph.D. in chemical engineering from the University of Wisconsin. He has been a Presidential Young Investigator and has received the Curtis McGraw Award of ASEE.

E. IGNACIO GROSSMANN is Head and the Rudolph R. Dean Professor of Chemical Engineering at Carnegie Mellon. A graduate from Universidad Iberoamericana in Mexico, he holds master's and doctoral degrees in chemical engineering from Imperial College, London. He has also been a Presidential Young Investigator and has received the Computing in Chemical Engineering Award of AICHE.

ARTHUR W. WESTERBERG is the Swearingen University Professor of Chemical Engineering at Carnegie Mellon. A graduate of the University of Minnesota, he holds a master's degree from Princeton and a doctorate from Imperial College, London. Besides winning numerous professional awards, he is a member of the National Academy of Engineering. His book Process Flowsheeting is the standard text in the field of process simulation.

Most helpful customer reviews

1 of 2 people found the following review helpful.
Great book, could be better!
By R D
This is the book that inspired me to pursue my Masters degree at Carnegie Mellon (where all 3 authors teach)...

It's a great book, but you do need to work a lot of exercises and problems on your own-- in that respect I say it could've been better-- a solutions manual or such would be great!

Given that the authors are among the best people in the field of optimization, and having seen them day-to-day, I reckon they just don't have enough time on their hands to do all that. In any case-- it's a great buy!!

12 of 14 people found the following review helpful.
Excellent presentation of optimization algorithmics
By A Customer
The first chapters deal with economics, really elementary material. However, it is a worthwhile discussion of plant sizing and costing. I liked the later chapters on optimization: HENS, MINLP, scheduling, flexibility in processes, etc. Traditional books on optimization will not help you here because they will not show you how to set up your optimization problem. Systematic Methods does this! The book also contains some discussion of liquid-liquid separations.
As far as content is concerned, the book deserves a 5, but there are problems which reflect its first edition status. The index needs reworking (where is the entry for Fenske's equation?), and there are numerous typographic errors which mar the appearance of the presentation.
The book is not example intensive. The reader is expected to think, and to follow the given example requires paper and pencil, not just casual glances. What should be appreciated is that this book is written by the leaders of the field, and the material is absent in other texts. Much of the text reflects research conducted by the authors.

0 of 0 people found the following review helpful.
Excellent equilibrium between process design and optimization
By Cristian Marcelo Antonucci Cos
This book in its paperback version is a good mix between design of chemical process and several and useful methods for optimize the same process a must for every student near to finish chemical engineering and need to dominate this topics for his (her) laboral career

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[O715.Ebook] Download PDF Don't Buy Bullshit Buy Wine Instead, by Chloe Brigette

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• Sales Rank: #1476613 in Books
• Published on: 2017-03-04
• Original language: English
• Dimensions: 9.00" h x .23" w x 6.00" l,
• Binding: Paperback
• 102 pages

Most helpful customer reviews

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